Course Description

Marketing Strategist + Content Creator

Latasha James

Hi, there! Throughout my career, I’ve worked as a social media strategist and creator for various tech startups, fun beauty brands, and multiple Fortune 500 companies. I quit my day job back in 2018 to run my agency full-time, and am excited to be able to share what I wish I knew before starting with you!

Course curriculum

  • 1

    Welcome!

    • Intro to the Course

    • The Benefits of Social Media

  • 2

    What You Need

    • Equipment & Tools

    • Time & Resources

  • 3

    Setting Smart Social Goals

    • Customer Avatar

    • ROI & Time Investment

  • 4

    Content

    • Content Creation

    • Content Curation

  • 5

    Facilitating Conversation

    • Social Engagement

    • Crisis Management

  • 6

    Wrap Up

    • Next Steps

    • Resource Guide

Reviews

5 star rating

Great Resource!

Priscilla Walsh

I think this was a great resource for those just starting out! I love the amount of information received for this FREE COURSE! It was very generous of you!

I think this was a great resource for those just starting out! I love the amount of information received for this FREE COURSE! It was very generous of you!

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5 star rating

Amazing course for beginners!

Silvia Nenova

Thank you so much for this course! It's perfect for beginners! I am going to check more of your content, because I love how you're explaining everything. Kee...

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Thank you so much for this course! It's perfect for beginners! I am going to check more of your content, because I love how you're explaining everything. Keep up with the great work!

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5 star rating

Freelance Friday with Latasha James

Tikina Alamudeen

I am so happy to have found Latasha James. My next step is to have her mentor me. Great information and resources. -Tikina Alamudeen shanay1519@outloo...

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I am so happy to have found Latasha James. My next step is to have her mentor me. Great information and resources. -Tikina Alamudeen shanay1519@outlook.com

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5 star rating

a great place to start!

Ryan Sullivan

I found this course really helpful and informative! It's a really good way to wrap your mind around how to build your own social media campaign. I would reco...

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I found this course really helpful and informative! It's a really good way to wrap your mind around how to build your own social media campaign. I would recommend this to anybody trying to understand social media marketing for their business.

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5 star rating

Very helpful and informative!

Glaizevah R

Everything is on-point! Thank you!

Everything is on-point! Thank you!

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5 star rating

Loved it!

Bashayer Ali

learned a lot in just a few minutes! Thank you Latasha, much love <3

learned a lot in just a few minutes! Thank you Latasha, much love <3

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5 star rating

Dagmara Reszka

5 star rating

Sandra Max

5 star rating

Simply amazing.

Waithera Muroko

I'm a rookie at social media management and Latasha has been able to take me through the basics seamlessly.I know where to start now. Thankyou Latasha.

I'm a rookie at social media management and Latasha has been able to take me through the basics seamlessly.I know where to start now. Thankyou Latasha.

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5 star rating

SMM tips from Latasha

Grace Bautista

It was short but concise and very informative. Thank you!

It was short but concise and very informative. Thank you!

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5 star rating

Quick and Very Resourceful

Leasa Cassai

I loved how easy and simply this course was. Latasha doesn't ramble on. She gets to the point and give you great links to help you out. I will be sharing ...

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I loved how easy and simply this course was. Latasha doesn't ramble on. She gets to the point and give you great links to help you out. I will be sharing with friends

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5 star rating

Ziyaat Salie

5 star rating

Good job

wulan suryandari

Thank you for sharing this video courses learning such as a good one for people like me who's wanna started from beginning.

Thank you for sharing this video courses learning such as a good one for people like me who's wanna started from beginning.

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5 star rating

Great foundational course

Jade Davis

I really enjoyed this course as a beginner looking for a push in the right direction in social media management. Thank you Latasha for sharing the key steps ...

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I really enjoyed this course as a beginner looking for a push in the right direction in social media management. Thank you Latasha for sharing the key steps in implementing a social media strategy with a client. (PS I listened to the course 1.5x speed and still was able to take notes and absorb the info; so if anyone likes to listen to faster audio this is a good speed!)

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5 star rating

Very Helpful!

Beth Jerry

Your course is super helpful!

Your course is super helpful!

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5 star rating

Great Crash Course

Zuhai Rivera

If you weren't sure how to start - well this course definitely gives you the basics to help you get your focus where it needs to be!

If you weren't sure how to start - well this course definitely gives you the basics to help you get your focus where it needs to be!

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5 star rating

Great course for newbies!

Sareeta Lamarr

Information provided was beneficial in a format that was easy to follow.

Information provided was beneficial in a format that was easy to follow.

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5 star rating

Very Valuable Information

Jessica Cosme

Thank you son much for this free course with so many valuable information. A lot of important tips that are much needed. Than You!!!

Thank you son much for this free course with so many valuable information. A lot of important tips that are much needed. Than You!!!

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5 star rating

Free Course Review

Cherrell Angervil

I love this free course! So insightful. A suggestion that I have is a course on the business background side of things. You mentioned lawyers, and an account...

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I love this free course! So insightful. A suggestion that I have is a course on the business background side of things. You mentioned lawyers, and an accountant in this course. I would love to know more about getting the foundation part of the business taken care of.

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5 star rating

Great starting point

Clarissa Cardarelli

Thank you for this free course! I'm just starting out as a Social Media manager and I'm so glad to have found your YouTube channel. This course was a great o...

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Thank you for this free course! I'm just starting out as a Social Media manager and I'm so glad to have found your YouTube channel. This course was a great overview for us beginners. You explain the broad, first steps and introduction in a clear, captivating manner. Thanks!

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